What Beer Pricing Tells Us About Incentives

By Scott Francis on Incentives, Pricing Strategy, Pricing structure / 2 Comments

Last month I attended two Major League Baseball spring training games with some long-time friends.  Of course, our experience included beer, because[..]

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How To Be A Price Leader Regardless of Size

A friend, also named Scott, recently sent me an article Leading the Way that discussed the frequency of small lubricant competitors leading the way in[..]

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