7 Habits of Highly Effective Pricing

Far too often we see organizations who say they want to improve their margins through better pricing, but their actions belie their statements. [..]

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Skipping the Discount Frenzy

Last month REI announced all 143 stores would be closed on Thanksgiving and Black Friday, REI will urge Black Friday shoppers to go outside instead.[..]

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Capture The Value With Innovation In Pricing

By Scott Francis on Value Pricing, Pricing Strategy, Innovation / Post a Comment

Get ready. I am expecting to see significant innovation in value pricing in order to better monetize the value of products and services. The recently[..]

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What If

By Scott Francis on Innovation / Post a Comment

My daughter graduated from high school two weeks ago, and I was a proud papa watching her receive her diploma. I also listened closely to all the[..]

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Two Part Pricing: AT&T’s New Plan

By Scott Francis on Pricing Strategy, Innovation / Post a Comment

AT&T announced a new fee in their wireless data plans this week, and I think it is a good idea. All companies want to find the optimum prices for their[..]

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Innovation in Pricing – Watch the Airlines

By Scott Francis on Pricing Strategy, Innovation / Post a Comment

“We can’t do that! It’s not how our industry works!” I have heard those comments many times in my career. Unfortunately, it usually means whoever I am[..]

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