Be Skeptical of Anecdotes - Use Your Data

I was having a conversation this weekend about grocery store pricing strategies for Thanksgiving turkey. Although demand for turkeys increases during[..]

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Make More Money Without Being Perfect

By Scott Francis on Price Increases, Change Management, Pricing Strategy / Post a Comment

Fear of change and fear of failure often cause companies to abandon their efforts to be more strategic in their pricing decisions. Statements like “We[..]

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